“Hot Brand of the Year” – Mionetto USA once more receives a coveted reward

Mionetto USA Inc., the US American Subsidiary of Henkell & Co. Sektkellerei KG, Wiesbaden, has now been distinguished by M. Shanken Communications with the coveted “Hot Brand of the Year” award – for the second year since 2009.

The leading specialist publisher of the US alcohol beverage industry (Wine Spectator, Impact, MarketWatch) awards this prize of great significance to the American market every year in various categories – and only very rarely a second time for the same brand.

The jury acknowledges the top-quality products from the house of Mionetto, located in Valdobbiadene in the heart of the traditional Prosecco wine-growing area. These products are made in compliance with strict guidelines to meet the highest quality standards, and the award highlights the exceptionally successful development of the brand in the USA. This Henkell & Co. subsidiary which is located in New York clearly appeals to the taste of the American consumers and consequently, in the briefest period, has swept up to the market-leading position for Prosecco.

In Germany Mionetto is particularly successful with the fine MO Prosecco product line as well as with the Mionetto il Spr!z – a bright orange-coloured flavoured wine-based drink – available in specialist shops and in the hotel and restaurant trade.

www.mionetto.com